Castorama opened hypermarket in Perm
30.03.2010 — News
THE PERM KRAI
The first in the Urals hypermarket of the international chain Castorama has opened in Perm. The DIY (Do It Yourself) shop is occupying the area of about 12 thousand square metres.
The Perm administration informed RusBusinessNews that shoppers are presented with 35 thousand different products for home and garden. The new hypermarket is the thirteenth Castorama site in Russia.
Castorama has been planning to come to the Urals and Siberia for some time. In Ekaterinburg, for instance, the company was offered to choose from several sites for the development but the negotiations proved fruitless. In the meantime OBI, a competitor to Castorama, is going to open a second complex in Ekaterinburg by the end of 2010.
According to assessment provided by Andrey Kochnev, an OBI representative, the supply on the Urals DIY market is still inadequate to the demand and the competition is extremely low in comparison to that in Europe. In order to satisfy demand of a large city 7 to 9 stores of this format are needed whilst in Russian cities with the population exceeding one million, except for Moscow and Saint Petersburg, we now have four large players at most.
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